Nuvela.ai — Privacy Policy

Last updated: March 10, 2026

Sit or Start AI | Effective Date: March 10, 2026 | Last Updated: March 10, 2026

Sit or Start AI ("Company," "we," "us," or "our") operates Nuvela.ai, a sports research assistant product (the "Service"). This Privacy Policy explains how we collect, use, disclose, and protect your information when you access or use Nuvela.ai.

By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree, please do not access or use Nuvela.ai.

1. Information We Collect

1.1 Information You Provide

We may collect information you provide directly to us, including:

  • Account registration information (name, email address, username, password)
  • Billing and payment information (processed via third-party payment processors — we do not store full payment card data)
  • Profile preferences, settings, and research query history
  • Communications you send us (support requests, feedback, survey responses)

1.2 Information Collected Automatically

When you access Nuvela.ai, we automatically collect certain technical and usage information:

  • Log data: IP address, browser type and version, device identifiers, pages visited, time and date of visits, session duration
  • Usage data: search queries submitted to the Service, features accessed, interaction patterns
  • Cookies and similar tracking technologies (see Section 5 for details)
  • Device information: operating system, hardware model, screen resolution

1.3 Information from Third Parties

We may receive information about you from third-party services, including:

  • Authentication providers if you use single sign-on (e.g., Google OAuth)
  • Payment processors for billing verification
  • Analytics partners that help us understand product usage

2. How We Use Your Information

We use the information we collect for the following purposes:

2.1 Providing and Improving the Service

  • To operate, maintain, and deliver Nuvela.ai features and functionality
  • To personalize your experience and remember your research preferences
  • To process transactions and send related billing communications
  • To analyze usage patterns and improve product quality, performance, and reliability
  • To develop new features and capabilities

2.2 Communications

  • To send service-related notices (account updates, security alerts, policy changes)
  • To respond to your support requests and inquiries
  • To send marketing and promotional communications, where permitted by law and with your consent where required — you may opt out at any time

2.3 Legal and Safety

  • To comply with applicable laws, regulations, and legal processes
  • To enforce our Terms of Service and other policies
  • To detect, prevent, and address fraud, security incidents, or technical issues
  • To protect the rights, property, and safety of Sit or Start AI, our users, and the public

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following limited circumstances:

3.1 Service Providers

We share information with third-party vendors and service providers that perform services on our behalf, including cloud hosting, payment processing, customer support, email delivery, and analytics. These providers are contractually obligated to use your information only for the purpose of providing services to us and in accordance with this Privacy Policy.

3.2 Business Transfers

If Sit or Start AI is involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or a portion of its assets, your information may be transferred as part of that transaction. We will provide notice if your information becomes subject to a materially different privacy policy.

3.3 Legal Requirements

We may disclose your information if required to do so by law or in the good-faith belief that such disclosure is necessary to comply with a legal obligation, protect and defend our rights or property, prevent or investigate possible wrongdoing, protect the personal safety of users or the public, or protect against legal liability.

3.4 Aggregated or De-Identified Data

We may share aggregated or de-identified information that cannot reasonably be used to identify you. For example, we may publish aggregate statistics about overall Service usage for product research or marketing purposes.

4. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you the Service, comply with legal obligations, resolve disputes, and enforce our agreements. When you delete your account, we will delete or anonymize your personal information within 30 days, except where retention is required by law or legitimate business purposes.

Research query history and session data may be retained in anonymized or aggregated form after account deletion to support product improvement and compliance purposes.

5. Cookies and Tracking Technologies

Nuvela.ai uses cookies and similar tracking technologies (web beacons, pixels, local storage) to operate the Service and understand how users interact with it.

Types of Cookies We Use

  • Essential Cookies: Required for the Service to function. Cannot be disabled without impacting core functionality (e.g., authentication, session management).
  • Performance & Analytics Cookies: Help us understand how users interact with the Service, identify errors, and measure the effectiveness of features.
  • Preference Cookies: Remember your settings and preferences to personalize your experience.

You can control cookies through your browser settings. Note that disabling certain cookies may affect Service functionality. We do not currently respond to "Do Not Track" signals, as no uniform standard exists.

6. Data Security

We implement industry-standard security measures to protect your information, including encryption of data in transit (TLS), access controls, and regular security assessments. However, no method of transmission over the internet or electronic storage is completely secure.

In the event of a data breach that affects your personal information, we will notify you and relevant regulatory authorities as required by applicable law.

7. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information, subject to certain exceptions
  • Portability: Request your data in a portable, machine-readable format
  • Opt-Out of Marketing: Unsubscribe from marketing emails at any time via the unsubscribe link in any marketing communication or by contacting us
  • Restriction: Request that we restrict processing of your information in certain circumstances

To exercise any of these rights, please contact us at accounts@sitorstart.ai. We will respond to verified requests within 30 days (or as otherwise required by applicable law). We may need to verify your identity before processing your request.

8. Children's Privacy

The Service is intended for users who are 18 years of age or older. Nuvela.ai does not knowingly collect or solicit personal information from anyone under the age of 18. If we learn that we have collected personal information from a minor under 18, we will delete that information promptly. If you believe we may have information from or about a minor, please contact us at accounts@sitorstart.ai.

9. Sports Betting Research — Important Disclosures

Nuvela.ai is a statistical research and analysis tool. It does not provide betting advice, recommendations, picks, or guaranteed outcomes. Any statistical information or analytical context provided through the Service is for informational and research purposes only.

Users are solely responsible for their own betting decisions. The Service does not facilitate, process, or record wagers. We do not collect or store information about your actual betting activity, wagers placed, or wins and losses. Research queries submitted to the Service are used solely to provide and improve the research functionality.

Users are responsible for ensuring their use of the Service complies with applicable laws and regulations in their jurisdiction, including laws related to sports wagering research tools.

10. Third-Party Links and Services

The Service may contain links to third-party websites, products, or services. This Privacy Policy does not apply to those third-party properties. We encourage you to review the privacy policies of any third-party sites you visit. We are not responsible for the privacy practices or content of third parties.

11. International Data Transfers

Sit or Start AI is based in the United States. If you access the Service from outside the United States, your information may be transferred to and processed in the United States, where data protection laws may differ from those in your jurisdiction. By using the Service, you consent to this transfer.

Where required, we implement appropriate safeguards for international data transfers in accordance with applicable law (such as Standard Contractual Clauses for transfers from the European Economic Area).

12. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have the following additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

  • Right to Know: Request disclosure of the categories and specific pieces of personal information we have collected about you
  • Right to Delete: Request deletion of your personal information, subject to certain exceptions
  • Right to Correct: Request correction of inaccurate personal information
  • Right to Opt-Out of Sale or Sharing: We do not sell or share personal information for cross-context behavioral advertising
  • Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA/CPRA rights

To submit a verifiable consumer request, contact us at accounts@sitorstart.ai or via the contact methods listed in Section 14. We will respond within 45 days.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you by updating the "Last Updated" date at the top of this policy and, where appropriate, by sending you an email notification or displaying a prominent notice within the Service.

Your continued use of Nuvela.ai after any changes become effective constitutes your acceptance of the revised Privacy Policy. We encourage you to review this policy periodically.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Sit or Start AI
Product: Nuvela.ai
Website: https://nuvela.ai
Email: accounts@sitorstart.ai

This Privacy Policy is effective as of March 10, 2026. Sit or Start AI reserves the right to modify this policy at any time consistent with the terms herein.

Questions? Contact us at accounts@sitorstart.ai